The Industrial Designer Applies the Entrepreneurship Strategy in Industrial Product Design

Author

Assistant Professor in the Department of Industrial Design - Faculty of Applied Arts - Helwan University - Head of the Product Design Department - Faculty of Applied Arts - October 6 University

Abstract

Abstract:
Entrepreneurs are always looking for sources of creativity, because they need the ideas of designers that make a change in the market, just as designers need entrepreneurs to market their ideas and finance innovations, so there is an exchange of benefit between them because they need each other to produce distinct products.
In design, it is an ethical activity that moves society better forward, and the industrial designer, within the framework of his product design process, performs a creative activity that starts from the process of producing and developing ideas until reaching the work of concepts, then choosing the best of them to implement them in the form of a physical or digital model.
The research believes that the most qualified person to create concepts s for entrepreneurial projects is the industrial designer because of his ability to innovate the form-giving form for concepts and transform them into commodity products on which successful entrepreneurial projects are based.
Research problem-
- Industrial designers’ lack of knowledge about how to transform creative ideas into successful entrepreneurial projects Aim of Research      
Preparing industrial design graduates and practitioners to be qualified and highly competent in establishing a successful pioneering project, which means more added value that can be translated into a better economy.
Research Methodology
The research follows the deductive method
Research hypothesis:-
Applying the elements of an entrepreneurial strategy in product design enables designers to establish successful entrepreneurial
 
 

Keywords

References

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